Working Papers On Marketing And Market Acceptance. Volume 1 - Preliminary Findings And Analysis

This summary excerpts the key findings contained in the following chapters. It is intended to orient the reader to the major issues involved in analyzing the marketing and market acceptance of residential solar units.

These working papers focus on questions and issues which might be raised by a builder interested in constructing a solar home. As a result, practical information relevant to the construction industry and to solar manufacturers is stressed. More technical or theoretical analyses are available in other HUD documents.